Cadillac’s new flagship XTS, entry-level ATS

It’s a “you had to be there” moment if there ever was one. General Motors design chief Ed Welburn unveiled full-size styling bucks of two new Cadillac models after cameras were banned from the room, and anyone who wasn’t there is just plain out of luck.GM’s premium division desperately needs the two new models, the first due to its entry-level placement and sport-oriented, image-boosting role, and the second because of high profitability and luxury-oriented, yet still image-boosting role. The first is a true BMW 3-Series fighter dubbed ATS, smaller than the CTS that already targets 3-Series, Audi A4 and Mercedes-Benz C-Class buyers, to name a few. While the CTS will likely grow in size to more directly go after the 5-Series, A6 and E-Class customers, the new model will allow Cadillac to expand into global markets that buy smaller cars more effectively.

Currently that market is being serviced by Cadillac‘s Euro-only BLS sedan, a front-drive derivative of Saab’s 9-3. It’s not a true Cadillac, but it serves a purpose for the time being. The new ATS will be rear- and all-wheel drive, however, so it appears that Cadillac has its priorities right. It will likely be based on the next-generation CTS architecture, which is already under development according to Cadillac general manager Brian Nesbitt. Power will certainly include an updated version of GM’s 3.6L V6, while its new fuel-efficient 3.0L V6 may also be offered, as could possibly be an even more efficient four-cylinder.

 

Hot cars you might also like:

  • NY Auto Show Best Cars: BMW 5 Series – Hot NY Auto Show Best Cars: BMW 5 Series – Hot

    NY Auto Show Best Cars: BMW 5 Series – Hot The BMW 5 Series is the benchmark for mid-size luxury-sport sedans and the 2011 model continues the sporty handling flair of a BMW 3 Series while ...

  • Future Audi A4 to Shed Some 330 Pounds Future Audi A4 to Shed Some 330 Pounds

    Audi A4 According to a senior design chief at Audi AG, the next generation A4 will be 330 pounds (150 kilograms) lighter than the current model. Heinrich Timm (pictured), Audi’s Head of Aluminum and Lightweight Design Center ...

  • Audi A7 Sportback Concept Audi A7 Sportback Concept

    Audi A7 Sportback Concept Audi A7 Sportback Concept   Dymee.com delivers news, pictures and information regarding latest cars, such as Aston martin, Audi, Bentley, BMW, Bugatti, Cadillac, Lamborghini, VW and Porsche, etc. ...

  • 2002 Chrysler Sebring Convertible for Hot 2002 Chrysler Sebring Convertible for Hot

    Slip the follow downbound to the lowermost crosspiece and contact that enrich to see the V6 inflate as we girl up Tiger Tail Avenue in Coconut Grove, the palm-fringed Algonquin accord ordered beside Biscayne Bay. With ...

  • Maserati Quattroporte Maserati Quattroporte

    Maserati Quattroporte Car Photos Maserati Quattroporte wallpapers Maserati Quattroporte Dymee.com delivers news, pictures and information regarding latest cars, such as Aston martin, Audi, Bentley, BMW, Bugatti, Cadillac, Lamborghini, VW and Porsche, etc. ...

  • Hybrid Cars Hybrid Cars

    When it was strongly felt by the environmentalists that the world is fast heading towards an environment disaster, gas emission was the first thing that needed to be controlled. The automakers in their own capacity ...

  • SAAB 9-5 Sedan 2010 model: First Official Photos SAAB 9-5 Sedan 2010 model: First Official Photos

    First official photos of the sedan-new Saab 9-5 is intended to make its world motor show in Frankfurt in September.Suspect that won ‘t be long before Saab comes with an official launch and a high-res ...

  • 2010 Bentley Continental GT 2010 Bentley Continental GT

    2010 Bentley Continental GT The New 2010 Bentley Continental GT is the carryover from Bentley Continental GT 2009, a luxury coupe cars, 4 passenger and available in 2 kinds the 2010 Bentley Continental GT Coupe and ...

Comments are closed.